Reliance Jio, a fresher in telecom domain has already created a stir in the digital ecosystem with its marketing strategies. Now it is all set to rule 2018 with a bang by launching two prepaid monthly plans. Rightly called "Happy New Year Plan". First one is Rs 199 for 28 days. This plan offers 1.2 Gb 4G data along with free call services per-day. The second one is of Rs 299 for 28 days. This plan offers 2Gb 4G data with free call services per day. The effective cost is less than Rs 6 per Gb. Apart from high-speed broadband services these plans come with other peripheral services of an unlimited voice call to any network, app services, and national roaming services for prime members. Jio eventually finalized a deal with BSNL to use intra-circle roaming facilities in national roaming mode. Reliance Communications, on the other hand, signed a deal of Rs 240 billion to sell its wireless assets to Reliance Jio Infocomm. The collaborations and marketing strategies of Jio are...
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